Two weeks ago I was on a panel in London as part of Google’s Zeitgeist 2010 event. Also on the panel was Carl-Henric Svanberg, Chairman & non-executive Director of BP. The moderator asked what I would recommend to solve BP’s PR problems. I said that BP has more than just a PR problem; it needs [...]
I recently watched a video of Jack Dorsey’s presentation to The99percent conference, which you can see here. In it, Dorsey shares three core takeaways from his experiences in conceiving and building Twitter. 1) Draw: get your idea out of your head and share it, 2) Luck: assessing when is the right time to execute the [...]
As an author of many books, I’m thankful for the hard work of my publishers, but I also I’m fascinated by changes in the publishing industry. An author self-publishing his or her book — also known as the “vanity press” — has traditionally been viewed with a bit of disdain. It usually meant that the [...]
The Net Gen Education Challenge deadline has been extended to midnight, June 6. This is the second year for the Challenge, where students are asked to produce a video illustrating how the social web nurtures teaching, learning, collaboration, and innovation for the 21st century. Read my post from March 13th for the Challenge details. The [...]
A new report says that a growing portion of adult internet users are concerned about their digital online identity. More than half (57%) of internet users over age 18 say they have used a search engine to look up their name and see what information was available about them online, up from 47% who did [...]
I should apologize and explain why I haven’t posted anything for a number of weeks. I’ve been working around-the-clock with co-author Anthony D. Williams on the final draft of MacroWikinomics. This morning the book went into production, meaning it’s pretty much out of our hands and up to the publishers to bring to market. It’s [...]
I’m pleased to announce HP as the title sponsor of the two global video challenges I announced in March. The HP Net Gen Education Challenge calls for ideas to shape the future of education and the HP MacroWikinomics Challenge calls for ideas on how to fix what’s wrong with the world and its institutions, like [...]
Last week’s fraud charges against Goldman Sachs were a wake-up call that trouble still lies ahead for Wall Street. With the global economy remaining stalled, the deepening jobs crisis, a looming commercial real-estate meltdown and other storm warnings of systemic problems, a wave of books dissects this greed-induced mess. Among the best are The Big [...]
Reversing a decision it made last summer, the U.S. Marine Corps has decided earlier this week to allow Marines to use Web 2.0 tools such as Facebook, Twitter and MySpace to keep in touch with family and friends. The service now encourages “responsible and effective use” of social networking technology. As quoted by Wired.com, a [...]
The old saw, “half my ads work, only I don’t know which half” may soon not be as true as it once was. In yesterday’s marketplace, companies tried to target their ads by choosing the television shows, magazines and other mediums that had demographics most closely resembling their target audience. But the measurements were crude, [...]
