The World Economic Forum in Davos Switzerland unites the accomplished and the acquisitive at a high altitude but are they doing anything that matters to the rest of us?
Extended versions of Don’s interviews with LinkedIn’s Reid Hoffman, Zipcar and Buzzcar’s Robin Chase, Nike’s Vice President of Sustainability and Innovation, Hannah Jones, and GoodGuide’s Dara O’Rourke.
In episode four of ReCivilization, Don examines how the digital revolution has cut transaction costs and changed the notion of the firm, and how business needs to operate collaboratively and transparently — to meet the needs of increasingly savvy consumers concerned about sustainability and ethical behaviour. As Don says, the level of scrutiny made possible by the web means businesses operate nakedly. And if you’re going to be naked, you’d better be buff.
We recently heard about a new initiative called the “Cool Japan” project. Run by the Japanese government, the idea is to have leading creative lights in Japan post questions or problems to a site called Mazer, and crowdsource the answers.