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CNBC Interviews Don Tapscott at The Global Entrepreneurship Summit
Oct17

CNBC Interviews Don Tapscott at The Global Entrepreneurship Summit

CNBC interviews Don Tapscott on entrepreneurship, collaboration and the impact of the U.S. government shutdown at the Global Entrepreneurship Summit in Malaysia.

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The Digital Economy: Making it Happen
Oct02

The Digital Economy: Making it Happen

Don Tapscott, author of “Wikinomics: How Mass Collaboration Changes Everything” talks about how Europe can implement a digital economy strategy at EurActiv.

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The Digital Consumer and the Rise of a New Paradigm for Marketing
Oct01

The Digital Consumer and the Rise of a New Paradigm for Marketing

Don Tapscott (CEO of the Tapscott Group) speaks to SAP’s Center for Business Insight about how a new generation of digital consumers work, play and collaborate in a totally new way. The traditional 4 P’s of Marketing (Product, Place, Price and Promotion) are replaced by a new paradigm for marketing fueled by customers being armed with information like never before and actually being inside the companies’ business networks. Read the transcript at SAP’s Business Innovation...

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Don Tapscott on the Net Generation at IdeaCity
Sep17

Don Tapscott on the Net Generation at IdeaCity

Don Tapscott shares insights on the Net Generation from the results of his $4 million research study on youth, innovation and the collaborative workplace.

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Don Tapscott on the Net Generation at IdeaCity
Jul29

Don Tapscott on the Net Generation at IdeaCity

Don Tapscott shares insights on the Net Generation from the results of his $4 million research study on youth, innovation and the collaborative workplace.

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Meet the (Real) Net Generation
Jul24

Meet the (Real) Net Generation

This is the first generation to come of age in the digital age. Don Tapscott says to under-30s, “You are the dumbest generation.”

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