On the Ideas Economy

June 7, 2011

Don Tapscott talks with The Economist about the decline of the industrial age. The era of big data presents incredible opportunities — smarter cities, stronger companies, faster medicine — but just as many challenges. Storage is scarce, systems overloaded, governments and businesses know too much. The world now contains unimaginably vast amounts of digital information, which is growing exponentially. Managed well, this data can be used to engineer new engines of economic value, unlock scientific breakthroughs, and hold politicians accountable.